"The new version of the Apple iPhone is set to be sold at significantly lower prices than the existing one, in a tacit acknowledgement by the US technology company that its previous sales strategy was not sustainable.
Apple has bowed to pressure from mobile phone operators and agreed they can subsidise the latest iPhone, expected to be unveiled by Steve Jobs, Apple’s chief executive, on Monday."
It seems that Apple finally agrees to allow mobile carriers to subsidize the iPhone. This is a great news, especially for AT&T customers, because they can receive a $200 credit or rebate with a 2-year contract at AT&T while the new iPhone would still cost $399 at Apple stores, according to MacRumors.